Ludovic, a social media celebrity specializing in trash pickup, has set himself a considerable challenge: to collect as much trash as possible along the famous Route Nationale 7, which crosses the entire French territory from the capital, Paris, to the city of Marseille.
His goal is also to raise awareness about environmental pollution.
You may have already come across him on TikTok or Instagram; Ludovic is a true social media celebrity.
He has nearly 300,000 followers and 4.5 million likes on TikTok.
Along with three of his work partners, he will explore a large part of France to collect all kinds of trash.
The person who describes himself as an Earth enthusiast and an unwavering environmental advocate began this challenge on August 1st.
His ultimate goal is to collect ten tons of trash.
His arrival at the old port of Marseille is scheduled for September 24th.
Until then, he encourages all institutions to raise further awareness about proper behaviors, and he also invites all the people who support him to join him in this experience!